Service Packages Overview

Service Packages allow you to bundle multiple services together and offer them at discounted rates. This is a powerful way to increase customer loyalty and boost revenue.

What Are Packages?

Packages are pre-defined bundles of services that customers can purchase in advance. For example:

• 10x Haircut Package - 10 haircuts at 15% off
• VIP Facial Package - 5 facials + 3 massages at 20% off
• Monthly Maintenance - 4 nail services valid for 3 months

Key Features

Package Templates

Create reusable templates that can be issued to multiple customers:

• Define services and quantities
• Set discounts (percentage or fixed amount)
• Configure validity periods

Customer Packages

Issue packages to individual customers:

• From a template (quick)
• Custom (ad-hoc bundles)
• Track remaining services

Redemption System

Track usage with per-service redemption:

• Each service tracks its own remaining quantity
• Redeem directly from customer profile
• View complete redemption history

Accessing Packages

Navigate to Packages in your main menu to manage templates and view all customer packages.

Benefits

1. Increase revenue: customers commit to multiple visits up front.
2. Customer loyalty: packages encourage return visits, no shopping around.
3. Predictable cashflow: pre-paid sessions land in your bank now, not visit by visit.
4. Competitive pricing: a small discount for committing in bulk is a win for both sides.

Use case scenarios

Scenario 1: Hair salon retention play

A hair salon offers a "5x cuts package" at 12% off. A regular customer used to come every 6 weeks. After buying the package she comes every 4 weeks instead, because she's already paid. The salon gets 25% more visits from her, the customer gets 12% off and a feeling of having "her" salon.

Scenario 2: Spa day-pass concept

A spa creates a "10x massage package, valid 6 months". Wealthy customers buy it as a self-gift. The spa books predictable revenue, the customers commit to their wellness routine.

Scenario 3: Nail studio first-time deal

"Try us 3x" package for new clients: 3 manicures at 25% off the regular price. New clients are 3-5x more likely to become regulars after the third visit. This package is the conversion engine.

Scenario 4: Gift packages for the holidays

Around Christmas, the salon promotes "Glow package, 3 facials at 15% off". Customers buy them for friends, family, partners. The package shows up on the recipient's profile when they redeem the voucher.

When packages don't work

• One-off services that customers rarely repeat. A package of "wedding makeup" makes no sense.
• Highly variable services where the price depends heavily on hair length, skin condition, etc.
• If your discount is too small to motivate: less than 8% rarely moves the needle.
• If your customers don't trust you yet: a customer's first visit isn't the moment to push a 10x package. Earn the relationship first.