Smart Pricing overview

Time-based dynamic pricing, off-peak discount, customer attraction

Smart Pricing

Smart Pricing auto-adjusts service prices by time slot. Off-peak hours (e.g., mornings) get a discount, attracting more customers to underused times.

Where to find it

/manager/smart-pricing. Sidebar Smart Pricing menu.

What it does

  • Salon defines time slots (Morning / Afternoon / Evening)
  • You set rules (e.g., "Morning haircut -20%")
  • Customer sees adjusted price on booking page
  • Rules can filter by weekday / weekend / date range
  • Value can be capped via max-cap

Sample rules

  • "Weekday morning all services -15%"
  • "Monday haircut -2,000 HUF"
  • "Aug 1-15 evening hours -25%"
  • "Senior services (60+) -10% always"

What it's good for

  • Drops underused slots: empty morning slot becomes discount-attractive
  • Doesn't eat peak profit: peak hours stay at full price
  • Fast A/B testing: turn on / off, see impact

What customer sees

Online booking page:

  • Original price strikethrough (e.g., 10,000 HUF)
  • New price in green badge (e.g., 8,000 HUF)
  • Discount % label (e.g., "20% off")
  • Slot emoji (☀️ Morning, 🌤️ Afternoon, 🌙 Evening)

The 3 default time slots

SlotTimeEmoji
Morning08:00-12:00☀️
Afternoon12:00-17:00🌤️
Evening17:00-21:00🌙

All customizable.

Global toggle

One switch to enable / disable all Smart Pricing. Disable = all services revert to base instantly.

When to use it

Scenario 1, underused mornings Morning bookings low. Rule: "Morning all services -20%." New customers arrive, cheaper.

Scenario 2, weekend premium Weekends peak, weekdays empty. Rule: "Weekday afternoon -15%." Weekend prices unchanged.

Scenario 3, seasonal promo Summer weeks: all services -10% (vacation period). Rule with date range.

Scenario 4, customer-attraction campaign New salon, low usage. Rule: "Every Monday all services -25%." Communicate via marketing post.

Tips

  • Don't discount every hour, customer learns to wait for cheap time.
  • Max-cap matters for high-priced services, so you don't give 5,000 HUF off an 8,000 HUF service.
  • Use preview tool before activating: see where price lands.
  • Rules have priority (0-100): highest priority wins on conflict.
  • Customer sees original price strikethrough, psychologically strong (feels saving).
  • Plan-tier link: Smart Pricing is Professional plan and up.

Related articles

#smart-pricing#overview#dynamic#discount
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